Ignite Purpose
The business is the family. Lead it like one.
Soul of Legacy. For families who want the business and the relationships to outlast them.
Soul of Legacy
A legacy that is also a dinner table.
Family businesses carry something other companies do not: a legacy that is also a dinner table. We work on family dynamics, governance, succession planning, next-generation development and, where it is needed, mediation. Gently, and with everyone’s dignity intact.
What we work on
Five conversations, held carefully.
01
Family dynamics
The conversations the business needs and the family has been avoiding, held safely.
02
Governance
Family councils and boards, so decisions have a home outside the dinner table.
03
Succession planning
A handover with a timeline, a standard and a plan, rather than an assumption.
04
Next-generation development
Growing the people who will carry it, on their own terms and to your standard.
05
Mediation
Where it is needed. Gently, and with everyone’s dignity intact.
Ask us about this too
The business acumen simulation.
Ask us about the business acumen simulation too. It is a wonderful way for the next generation to learn how the business actually makes money, in a day, together.
When the next seat needs filling
Succession sometimes means bringing someone in.
Not every seat can be filled from the family, and that is not a failure. Where an outside hire is the right answer, Ignite Purpose People finds someone who fits the family and the business, measured against the same standard we designed with you.

In Australia
Christina Foxwell
Founder and Global CEO
Let us introduce ourselves properly.
If any of this resonates, we would value a short conversation to understand your people priorities and show you where we could help. No pitch, and no obligation.

In Australia you will hear from Christina Foxwell and the Sydney team.
